Apple beats Microsoft, Google and Amazon to $1 trillion valuation

Apple beats Microsoft, Google and Amazon to $1 trillion valuation

But they're just missing the bigger picture.

After Apple's best June quarter ever, the company also projected a very successful Q4 in terms of earnings.

And it's just become the world's first public company to be worth $1 trillion (£767bn). And it's going to generate huge returns for Apple's shareholders.

But for the generations that follow, the instantly recognisable eaten apple seems set (so far) to be one of the brands of the 21st Century. Should it successfully beat Amazon to the milestone, Apple will become the first technology company to do so.

This achievement is the evidence of Apple's long-standing dominance in the industry.

Microsoft Corp. (Nasdaq: MSFT) now has a P/E ratio of 50 - almost three times that of Apple. Apple is a trillion-dollar company because its innovation-driven profitability creates real value, not stock manipulation.

Founder Steve Jobs' return to Apple in the late-1990s helped turned around the company's fortune.

Yes, after you've figured out the number of zeroes, get ready to be amazed.

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That's why Money Morning Defense and Tech Specialist Michael Robinson has a short-term price target of $250 on the company. According to the company, global sales accounted for 60 percent of the revenue.

While Apple expands its lucrative service offerings, Michael says the iPhone is still a profit machine...

Its stock has soared 9% since Tuesday when Apple's third-quarter earnings exceeded Wall Street's expectations. They probably wouldn't have been possible without Apple's partnerships with manufacturers in China, which have allowed the company to make billions of devices while keeping tight control over its products and making them affordable for consumers. Microsoft, from which Apple snatched the title of most valuable company in 2012, is at $827.53 billion today.

Apple has sold more than a billion iPhones since the first model was unveiled by Jobs in 2007.

"There was so much magic in Apple Computer in the early '80s that it is hard to believe that it may fade away".

On Wednesday, the iPhone maker's shares breached the $200 mark; Reuters reported that it needed a share price of $206.49 to achieve the unprecedented mark.

What makes it impressive is that Apple buys back a lot of its stock.

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