Polestar 1 is Sweden's take on what a supercar can be

Polestar 1 is Sweden's take on what a supercar can be

The new brand also sets itself apart because all sales are online, and it has adopted a subscription model where the buyer signs up for two or three years.

The Polestar 1 will be built at a new plant under construction in Chengdu, China, which is scheduled to begin production in mid-2019. Later, it's likely Polestar will introduce a second all-new model. The system is also supported by an integrated starter generator, and in pure electric mode the Polestar 1 will have a pure electric driving range of almost 100 miles, now over four times that of BMW's i8. Now Polestar is becoming its own wholly owned Volvo subsidiary, following in the footsteps of Mercedes which released the AMG-branded GT sports vehicle a couple years ago. A customer need never leave the house, let alone set foot in a Polestar dealership, to test drive, subscribe, and get exactly the auto they want delivered to their door. "All future cars from Polestar will feature a fully electric drivetrain, delivering on our brand vision of being the new standalone electric performance brand". Polestar 3 is in the finishing stages of design, and is now without a production date.

With 600 hp and gargantuan torque, the Polestar 1 will need equally potent brakes to suffer more than the occasional panic stop.

Polestar - Volvo's now stand alone Performance brand - has been teasing its first auto for a while, and now it's official - the Polestar 1. For an extended journey of up to 620 miles, or to experience a broader spectrum of the talents on offer, "Power" mode adds in the petrol engine, driving the front wheels too and morphing the Polestar 1 into an all-wheel drive super GT.

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Despite the Polestar 1 not arriving until 2019, Polestar are taking orders from today.

Polestar's first vehicle may not go into production for more than a year, but the automaker is coming out the gate momentum. By 2010, it had formed strong relations with the Swedish auto company to begin making official performance models and by 2015, Polestar was acquired outright by Volvo. Polestar says the 3 will slot in between the 1 and the 2 in terms of pricing and production volume. Polestar 2 will reach production in late 2019, and will be the group's first battery electric vehicle. This will cover insurance, maintenance and depreciation, with extended concierge services - including the use of a larger Volvo vehicle domestically and internationally - also available. "The Production Centre has also been created to act as a strong representation of our brand as well as a state-of-the-art production facility".

The vehicle will be built at the Polestar Production Centre, now being constructed in Chengdu, China. However it's the unusual way Polestar drivers will get behind the wheel that could really shake up the industry.

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